FirstLight

Redefined culture of caregiving.

Industry

Healthcare

Healthcare

Healthcare

Healthcare

Role

Designer at The Buntin Group

Designer at The Buntin Group

Designer at The Buntin Group

Designer at The Buntin Group

Team

Jeffrey Buntin, Jr. – Creative Direction, Copywriting Dave Damman – Creative Direction Ray Reed – Creative Direction, Copywriting Sarah Fink – Strategy Marissa Harkai – Project Management Jayden Harmse – Art Direction, Design Sean Powell – Art Direction, Design

Jeffrey Buntin, Jr. – Creative Direction, Copywriting Dave Damman – Creative Direction Ray Reed – Creative Direction, Copywriting Sarah Fink – Strategy Marissa Harkai – Project Management Jayden Harmse – Art Direction, Design Sean Powell – Art Direction, Design

Jeffrey Buntin, Jr. – Creative Direction, Copywriting Dave Damman – Creative Direction Ray Reed – Creative Direction, Copywriting Sarah Fink – Strategy Marissa Harkai – Project Management Jayden Harmse – Art Direction, Design Sean Powell – Art Direction, Design

Jeffrey Buntin, Jr. – Creative Direction, Copywriting Dave Damman – Creative Direction Ray Reed – Creative Direction, Copywriting Sarah Fink – Strategy Marissa Harkai – Project Management Jayden Harmse – Art Direction, Design Sean Powell – Art Direction, Design

Deliverables

Campaign Design: Art Direction Logo/Wordmark Image Treatment Copywriting Tagline Storyboarding Social Content

Campaign Design: Art Direction Logo/Wordmark Image Treatment Copywriting Tagline Storyboarding Social Content

Campaign Design: Art Direction Logo/Wordmark Image Treatment Copywriting Tagline Storyboarding Social Content

Campaign Design: Art Direction Logo/Wordmark Image Treatment Copywriting Tagline Storyboarding Social Content

FirstLight is one of the nation’s top in-home care providers for seniors and adults. We conceptualized a re-envisioned identity for the company alongside an integrated campaign that amplifies their honest, empathetic culture and reflects the high quality relational care they provide.