FirstLight

Redefined culture of caregiving.

Role

Campaign Design: Art Direction Logo/Wordmark Image Treatment Copywriting Tagline Storyboarding Social Content

Team

Jeffrey Buntin, Jr. — Creative Direction, Copywriting Dave Damman — Creative Direction Ray Reed — Creative Direction, Copywriting Sarah Fink — Strategy Marissa Harkai — Project Management Jayden Harmse — Art Direction, Design Sean Powell — Art Direction, Design

Agency

BUNTIN

FirstLight is one of the nation’s top in-home care providers for seniors and adults. We conceptualized a re-envisioned identity for the company alongside an integrated campaign that amplifies their honest, empathetic culture and reflects the high quality relational care they provide.